“Good marketing makes the company look smart. Great marketing makes the customer feel smart.” Joe Chernov

 “Stopping advertising to save money is like stopping your watch to save time.” – Henry Ford Few days ago my Employer BrightSpyre gave me an opportunity to attend the course on Digital Marketing and Advertising conducted by USAID Small and Medium Enterprise Activity (SMEA). The skills development training was conducted in an effort to learn […]

Continue reading


Igniting brain connections by talking about chemical reactions in Islamabad

The learner’s republic is a group of social, natural scientists, entrepreneurs and policy makers that discuss about the disruption and innovation regularly in Islamabad and on WhatsApp. The group hosts various events and discussions and some of the events are aimed specifically to bring science and society in sync for continuous innovation. On December 27th, […]

Continue reading


Improving email communication within the organization by using Coursera courses

Recently, we’re facing challenges in our company on improving communication skills of our team members. The first solution that came to our mind was to create a guide for team members to follow for all the communication within and outside the organization. To us it seemed quite time-consuming and needed a lot of effort. In addition, […]

Continue reading


CPEC and Employment Opportunities for youth in Pakistan – part 1

BrightSpyre.com organized CPEC career summit in partnership with Air University and Obortunity on 15th November 2018. 64% of the population of Pakistan is less than 29 years of age. 30% of the population is in the age group of 15-29 years – these people are actively looking for career opportunities or will be in their […]

Continue reading


Nursing as a career of choice for youth in Pakistan

Nursing as a promising career for young women/girls in Pakistan. In addition to be part of a promising career and profession, Nursing is deep rooted to serve true humanity. Nursing is one of the highest in-demand profession and un-employment in the Nursing sector is negligible, as their is consistent demand of Nurses in local and […]

Continue reading