“Good marketing makes the company look smart. Great marketing makes the customer feel smart.” Joe Chernov

 “Stopping advertising to save money is like stopping your watch to save time.” – Henry Ford Few days ago my Employer BrightSpyre gave me an opportunity to attend the course on Digital Marketing and Advertising conducted by USAID Small and Medium Enterprise Activity (SMEA). The skills development training was conducted in an effort to learn […]

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12 Simple Ways to Increase Sales

12 Simple Ways to Increase Sales

No matter what you are selling, you need to review your sales process on regular basis. Improving the sales process plays a vital role in the marketing of the product and in the company’s progress. Here are the few ways which help you to optimize your sales and increase your return on investment. Past performance […]

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Replacing “why” with “what” – A Secret to Sales Success!

how to make successful sales

Going to shopping is pretty much equally interesting for every woman, whether it’s for beauty products, home furniture or to buy gifts for friends and family. The time spent in shopping is never a waste for us (girls), but this experience can become really annoying if the salesperson doesn’t get it right. Sometimes sales persons […]

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